Hi, I'm Martha. I build and run every site myself, right here on Long Island.
Got a Facebook page but no website? Your referrals can't find you.
33 leads in 33 days. That's what Gerken Plumbing & Heating in Huntington Station got from its new website, including 9 brand-new installs. I build it, write it, and keep it answering. Live in two weeks.
From the website chat at Gerken Plumbing & Heating, Huntington Station · see the live site
Make 2026 the year you finally get your website.
50% off the build fee when you sign on by November 30. Usually $1,000, or $1,250 with appointment booking.
Prefer not to fill out a form?
Watch a homeowner book a plumber at 10pm
This is a real conversation on Gerken Plumbing's website. The question gets answered, the details get taken, and the estimate gets booked, while Brian is off the clock.
Actual leads from Gerken's new website in its first 33 days.
33 leads in 33 days
New installs
About $74,000 in potential work
- Oil-to-gas conversions
- Gas boiler replacement
- New gas steam boiler — old one leaking
- Oil tank removal, possible gas conversion
- Add heating to a basement
- Water heater leaking — repair or replace
Repairs
About $9,600 in potential work
- Boiler not running — no heat
- Sewage ejector pump stopped
- Two pinhole leaks in copper pipe
- Pipe leaking through the ceiling
- Main drain leaking at the cast iron/PVC joint
- Washer drain pipe overflowing
Dollar figures are estimates if every lead became a job, using average job values of $400 per repair, $2,000 per small install, and $10,000 per major install. Results vary.
I have to say it's working. A lot of the leads I'm getting are new customers.
Brian Gerken
Gerken Plumbing & Heating, Huntington Station
Brian didn't change his marketing. He just stopped letting website visitors bounce.
Before his new website, Brian Gerken had the same local reputation and Google reviews he has now. But visitors would land on the site, read a few lines, and leave without calling.
See Gerken Plumbing & Heating's live website →Your website has visitors. You just never meet them.
Someone found your site at 9pm. They read the services page. They had one question — do you do this, can you come tomorrow, do you service their area — and nobody was there to answer it.
So they went back to Google and visited the next website on the list. You never knew they were there. It's a dead end at the exact moment someone was ready to hire you.
Every page ends in a conversation, not a form.
On most contractor sites the only way to reach the business is a form nobody fills out. Your new website is staffed by an employee who never sleeps. Emergencies route straight to your phone. Everything else is handled in chat — the question gets answered, the job gets booked, and you get the transcript.
It answers their questions
Prices, service areas, availability, what you do and don't do. In their own words, on whatever page they landed on.
45 real conversations at Gerken
It gets their details
Name, phone, address, and what they need, before they can drift back to Google.
33 left their name and number
It books the job (optional)
Estimates and service visits land on your calendar, and you get a text when the conversation ends.
8 booked right in the chat
Not a website. Not a chat agent. Both — built to work together.
Most vendors sell you a website, then sell you a chat widget to bolt onto the corner of it. Every site I build is designed around the conversation from the first page — the words, the service sections, and the place people ask their question are all one piece of work. This page is built the same way. Ask it something.
A brochure site makes them hunt for a way to reach you. A chat-first site puts the conversation on every page.
We do plumbing right.
Serving the area since 1998.
One contact form, tucked at the bottom. A visitor who fills out the form feels like they're sending their info into a void. They're never sure they'll get a reply — so they move on to contact the next plumber.
Water where it shouldn't be? We'll be there.
A live "Chat online" status, and a place to start a conversation in every section — by design, not a widget in the corner. Questions get answered the moment they happen.
Hi, I'm Martha.
Kept started with my own plumber, a small shop on Long Island with two or three trucks. Watching how his business ran, I learned how hard he works and all of the hats he has to wear: plumber, dispatcher, bookkeeper, receptionist, ... the list goes on. He needed business tools that could take more off his plate but still bring in leads — like an assistant.
Before Kept, I spent more than 20 years as a teacher. That's still how I work. I make the technical side simple, and I never hand you something you have to figure out yourself.
I build every site myself. You don't have to write a thing: just tell me what you want. Then I build it, write it, host it, and maintain it. You just approve it. I'm a local small business, just like you.
Some of the sites I've built
Gerken Plumbing & Heating
Plumbing and heating, Huntington Station. Chat answers questions and books estimates.
Visit site →
Is this right for you?
This is for you if…
- You're a Long Island contractor with a Facebook page but no website.
- You're tired of losing jobs to whoever shows up first on Google.
- You've been wanting to get a website up but just don't have the time.
- You want a local small business just like yours to build your site.
- You want your business to be worth more when you're ready to exit.
This isn't for you if…
- You'd rather build it yourself on Wix.
- You think your Facebook page is enough
- You'd rather have a large marketing agency build your site.
We build it. We keep it running.
With or without appointment booking. Your choice.
Website + Chat
Built, hosted, and staffed
- Custom-built site, not a template
- Kept Chat Agent built in, trained on your business
- Chat CTA in every service section, not a corner widget
- Emergency conversations routed to your phone
- Live chat status in the header
- Transcript and lead alert on every conversation
- Mobile-optimized
- SSL certificate and secure hosting
- SEO-ready page structure
- Content edits on request
Website + Chat + Booking
Everything above, plus jobs on your calendar
- Everything in Website + Chat
- Appointment booking — jobs land on your calendar
- Booking confirmations and reminders
- Kept Chat Agent built in, trained on your business
- Chat CTA in every service section, not a corner widget
- Emergency conversations routed to your phone
- Live chat status in the header
- Transcript and lead alert on every conversation
- Mobile-optimized
- SSL certificate and secure hosting
- SEO-ready page structure
- Content edits on request
Limited time: 50% off the build fee
Sign on by November 30
Usually $1,000, or $1,250 with appointment booking
12-month term required
Questions plumbers ask
The special offer 50% off build fee includes a custom website with up to 6 pages — Home, Services, Projects, About, Contact, Careers. And a Kept Chat Agent to staff your site. Additional pages and options will receive a separate price quote.
Half off the build ends November 30.
Prefer not to fill out a form?
Built by Martha, right here on Long Island.
We never share your number. No spam.